Rental Property Marketing
HD photos and flexible showings reduce vacancy
Marketing Your Rental Property
Premier Marketing
During the leasing process our only goal is to get your property marketed and get it rented quickly. During this time, you can expect us to be checking on your property and showing it to prospective residents, as well as updating the listing on various websites, answering potential resident questions 24/7 and communicating with you. Our team will ensure that your property is presented in its best light online and in person to get you a great tenant.
Professional Rental Market Analysis
Pricing the home correctly is one of the most important factors in getting it rented quickly. Overpricing the home will cause the property to rent less quickly, costing you time and money.
We start with a competitive rental price analysis which combines market data with our professional knowledge of current market conditions to give you the most accurate rental price possible. This will get the home rented fast and for the most that the market will bear.
Professional Photos and Video Tours
If your property doesn’t look good online then prospective residents will not want to come view it in person. We take professional photos and video tours of our homes - In our experience properties that have professional photos get rented much faster.
Online Advertising Exposure
We market your property to several websites for maximum exposure, including all the popular rental sites like Zillow and Trulia.
Reach out to us today for a free, custom consultation for your unique rental property.
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Owner or Renter?
Our Guaranteed Rent Program
We want to protect your rental income and give you more peace of mind with owning rental property, so we offer property owners our revolutionary Guaranteed Rent Program.
We screen for good, qualified residents, but sometimes life happens and even the best residents can’t pay rent. It doesn’t take much for a good resident to lose a job or get divorced and suddenly stop paying rent. You can count on us when bad things happen to your good residents.
Owners can benefit from our Guaranteed Rent Program with these unique guarantees:
- Loss of Rent Guarantee: Guaranteed reimbursement of lost rent if the resident doesn’t pay (up to 12 weeks).
- Eviction Guarantee: Court costs and legal fees are paid for if we ever must evict. (Guaranteed $5,000 coverage of eviction costs plus $600 for any sheriff fees.)
- Resident Malicious Damage Guarantee: Guaranteed $35,000 coverage of malicious property damage caused by a tenant.
- General Liability Policy with $1,000,000 coverage for 3rd party claims that happen on your property: That’s twice the liability coverage of most dwelling policies.
- $15K in Theft or Damage Due to Theft.
- And Much More
Please note that the loss of rent Insurance covers properties with rents between $1000-$3000. For properties with higher rents, you will be protected by the $3000 maximum rent loss limit. To get all the details on this program, contact us today.
House2home Properties Sets the Standard by Providing More Value than Other Property Management Companies
We adhere to a higher standard to provide more value to residents and owners. This results in happy residents who stay in their home longer, which reduces costly vacancy and turnover expenses for owners. We focus on long-term relationships with satisfied residents and provide owners cash flow for many years to come.
We focus on long-term relationships with satisfied residents and provide owners more cash flow for many years to come.
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Here are the top 15 reasons why you should partner with to manage your investment property.
1. An Experienced Property Management Company Focusing On Long-Term Residents.
House2home Properties sets the standard in residential property management. As a respected property management company, we're in the trenches every day and know what it takes to make your property a successful rental.
We work hard to be the management company you can trust with one of your largest assets. (Be sure to view all our warranties on the home page.)
House2home Properties’ focus is attracting long-term residents who renew their leases, thereby decreasing vacancy and turnover expense. A good property manager will renew approximately 65% of their leases (this is called the Lease Renewal Rate).
We track our Lease Renewal Rate and post it annually. Because we manage property well, our Lease Renewal Rate is 81.2%.
2. Great Communication So You Always Know How Your Property Is Performing.
We go the extra mile in communicating with you so you always know how your property is performing.
If you have a question about your property, you won’t be danced around with excuses. You will get the answer that you need.
When your property becomes vacant, we communicate the status with you every week until we have it rented. When there is a maintenance issue, you will receive an email or text when the maintenance issue is assigned to a vendor, when the service call is scheduled and when it is completed. This way, there are no surprises when you receive your monthly statement.
3. We Increase Your Cash Flow.
Increasing your monthly cash flow, hassle-free, is what our management system is all about. So how do we increase your cash flow? By reducing vacancies and not charging you "junk fees" will make your cash flow go through the roof.
Let's prove it to you. First, having your house sit empty costs you thousands of dollars in lost rent, fix up costs, utilities, etc. If we can greatly reduce that, its like putting thousands back in your pocket? That is what our management system is designed to do.
Looking at the big picture, property management fees are a relatively small expense compared to vacancy and turnover expense. Vacancy and turnover is the BIG DOLLAR expense that destroys profits. A property management company who understands this and is skilled to limit this expense will make you a lot of money.
The key to avoiding vacancy and turnover is screening for long-term residents. Getting residents to renew their leases every year is critical to your cash flow. Our renewal rate far exceeds the average.
Not only is House2home Properties competitively priced to increase your cash flow, in fact... for the services we provide, we’re a bargain! That's because you received the benefit of real-life experience.
Unlike many property management companies, we don't nickel-and-dime you to death. Let's face it, there are property managers who charge too much and just can't get the job done. There are probably times where you feel that your property is making money for everyone else but you! It doesn't have to be that way.
Beware of property managers who charge junk fees like set-up fees, computer fees, and management fees when the property is vacant. All these junk fees just rob the property of cash flow.
4. Copyrighted Applicant Screening For The Best Long-Term Residents.
House2home Properties has developed an exclusive resident screening tool that selects the best qualified long-term residents for your property every time, without discriminating against a Fair Housing protected class.
This tool was developed through years of trial-and-error and real-life experience and helps ensure that a bad resident will be someone else's horror story, not yours. Screening for the best long-term residents is an art and what we do best.
We believe the best property manager in town is the one with the best residents in town.
5. Our Lease Is Drafted By An Experienced Attorney.
House2home Properties has policies and procedures in place that follow and adhere to any changing federal and state laws. We use experienced attorneys who specialize in this field to draft our personalized lease and ensure that we are in compliance with all laws. We never use standard boilerplate leases that leave you at risk.
Our customized lease is exclusive to House2home Properties and designed to solve many problems that many landlords have. Keeping you out of the court system is a top priority of House2home Properties.
6. A/C Filters Delivered To The Residents' Door For Assured Replacement.
Changing the A/C filters is critical to proper maintenance of the unit (especially in Florida) and helps you avoid expensive repairs and lengthen the life of the system. But getting residents to change the filters has always been a big challenge.
Under our management system, all residents now have all the required A/C filters routinely delivered right to their door. All they have to do is replace them when they receive it. They no longer have to remember the A/C filter sizes or run out to the store to buy the filters.
We have made it easy for residents to change their filters on schedule and keep the A/C system running efficiently, saving you tons of money in unnecessary repairs.
Just in the first year of instituting this policy, our air conditioning expenses dropped 29.7%. This saves you money in service calls and keeps our residents happy with fewer air conditioning failures.
7. Professional Move-In / Move-Out Inspections.
When a resident moves in or out, it is very important to document the condition of your property. Some managers use some kind of inspection form, but this can cause problems. Why? Because it does not give an accurate snapshot of the property and therefore can be easily challenged.
If a resident needs to be pay for damage, proper documentation is essential. If you are deducting for damages against their security deposit, you could be charged thousands in legal fees if it is challenged in court. Because of this, we use specialized inspection software or even a professional 3rd party inspection company in some cases.
With a professional evaluation on file with time stamped pictures, we believe it is difficult for a resident to claim "it was like that when we moved in". With properly documented reports completed right before a resident moves in, there is little doubt as to the condition of the property when they took possession.
You receive a detailed report showing the real status of your property which includes time stamped pictures and video clips. The reason we go the extra mile in this area is to avoid any potential issues in the event of a claim on a security deposit. We think this is smart and worth the extra effort!
8. We Showcase Your Property To Rent Faster Than Other Homes On The Market.
We go the extra mile in marketing the property by showcasing the home on the leading rental websites with impressive photography to get your property rented faster.
9. Your Rent Is Direct Deposited.
We will transfer your rent electronically on the 10th day of every month. You will have your rent deposited directly into your bank account without delay and the funds will clear your account the next business day.
10. Maintenance And Repair Calls Get Addressed Promptly 24/7/365.
Residents cite maintenance as the reason why they do not renew their lease 31% of the time, which creates an expensive vacancy for owners.
We have effective maintenance procedures in place so that maintenance calls get addressed quickly, keeping residents happy. Our residents can submit a maintenance request online through their resident portal or they can call our maintenance line which gets answered 24 hours a day, 7 days a week, 365 days a year.
We follow up with our residents to make sure the issue has been resolved and we will let you know that maintenance was required on your property so that you will have no surprises.
We also get discounted pricing from many of our preferred vendors, saving the owner dollars.
11. Online Rental Payments.
ROur residents make their rental payments online which automatically registers in our software. This makes rent collection very efficient and eliminates any excuses of not receiving rental payments due to holidays or "lost in the mail".
12. Monthly And Annual Owner Statements.
You will be emailed a monthly financial statement on the 10th day of the month. This statement will show you all the income, expenses (if any) and the amount of rent which has been deposited into your account.
In addition, you will also receive an annual year-end statement that is helpful at tax time. This statement is even configured like the IRS Schedule E form, which is used to report rental income for most taxpayers.
13. Higher Security Deposits.
Most conventional property managers charge a security deposit equal to the amount of the monthly rent. We think this is a mistake, but then again, we're not conventional. We always set the security deposit higher than the amount of the monthly rent. The reason for this is simple; the more funds we reserve in escrow before the resident moves out, the higher the chance they will leave your property in great condition.
14. Limit The Owners' Liability.
Limiting your liability is extremely important. Profits are not the only thing you should be concerned about. There is much more to property management than meets the eye. It is a complex business and there are many pitfalls. There are federal and state laws constantly coming into existence that can get managers and property owners in serious trouble. The property manager's job is not just about making your property perform well, it is also about doing the job right to keep owners out of trouble.
Did you know that you can be held responsible for your property manager's actions? This is called vicarious liability, which means if your property manager does something negligent or breaks a law, then you could be held liable. So your property manager had better be a professional who knows what they are doing!
Vicarious liability is something that is often overlooked and you should consult with your attorney as part of your research in hiring a property manager. When we receive a call from a new owner with an inquiry about managing their property, they ask about our fees, but never about this. We have found that owners simply are not aware of this type of liability or have never thought about it. House2home Properties has policies and procedures in place that adhere to state and federal laws to protect you.
15. Earn Rental Income Without The Headache
Property management is a difficult business without good systems in place. However, even when things go smoothly we know that it is impossible to please everyone. Whether there is an applicant who does not qualify for the property they applied for, or a resident whose rent has increased, we hear about it. Fair or unfair, that is the nature of the business.
We shield you from unfair online reviews and bogus complaints. We take the heat so that you can just enjoy receiving your rental income without all the stress. It's what we do.
Frequently Asked Questions
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Why do you focus on long-term residents?
We put ourselves in the owner’s shoes. We screen for long-term residents because the biggest expense for the owner is vacancy and turnover. Focusing on long -term rentals is a win-win for both the owner and the resident. The resident wins by being able to put down some roots and make a home for themselves. The owner wins by avoiding a vacancy which can cost thousands in lost rent and renovation/make-ready repairs. -
Will the rent be collected on time?
Receiving rents ON-TIME is essential to our management program so that owners receive their rent on schedule. We understand that owners have expenses, like taxes, insurance, and even mortgage payments. We know that collecting rent on time is critical. After all, property owners are not made of money, right?
We have an impressive on-time payment record. To achieve these results, we are very selective and share expectations with the residents in advance… before they move in. There are no shortcuts to this critical process. We enjoy the good relationships we have with our residents which is based on mutual respect and a "team" philosophy (not your typical adversarial landlord-resident relationship).
Our management system is designed with incentives to motivate residents to pay their rent on-time. With rents due on the first day of the month, we are able to electronically transfer rents to owners on the 10th day of the month, without delays.
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Do maintenance calls get resolved quickly and at a reasonable cost?
We take property maintenance seriously because we want the property protected and the resident happy. Tenant’s move and cause the owner a vacancy 31% of the time, due to maintenance issues not being resolved. We have 24-hour maintenance service and have established a very efficient maintenance procedure where calls are resolved quickly at a reasonable cost. Residents submit maintenance requests online which generates a work order in our system. Owners are alerted of maintenance calls on their property, in real time, so there are no surprises. Preferred pricing that we receive from our vendors saves owners money.
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